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After a long wait, Scion has finally announced that they will be bringing out their rear wheel drive sports car out in the market soon. The 2013 Scion FR-S is a compact sports car that will be a high performance car available in the market from June 2012.  The company believes that sports cars still have the demand in the market and they will be able to capture the market with their iconic sports car that has been infused with the latest technology. Let’s take a quick look at the 2013 Scion FR-S review where we can focus on what Scion has added to the vehicle.

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Toyota has been focusing on coming up with better car models that can impress customers all over the globe. Now, Toyota has announced to upgrade Toyota Venza 2013 that will offer better driving experience. Toyota has said that the new upgrade will allow customers and drivers to have overall better car driving performance as they have added better features and styling to the vehicle.

Stylish Exteriors

  • Toyota has focused on how they can improve the overall style factor of the car and therefore they have made changes to the aerodynamic body and provided new upper and lower grille in the front along with fog lamps and rear taillights.
  • The car is now available in three stylish colors, Attitude Black, Cosmic Gray Mica and Cypress Pearl.
  • The new Venza has been design by Calty Design Studio in Newport Beach, California to ensure that it becomes one of the best crossover vehicles that look sleek but at the same time has the sport appearance to it.

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In a world where economic recession and struggling stock markets have shocked the world consumers are more conscious about the deals they make and they watch closely when they are buying their new cars. Toyota believes that consumers today are conscious about fuel efficiency and therefore they have been producing better cars that provide better fuel efficiency on roads. Toyota has announced that they understand that American people are no different and therefore they have launched five new cars that can provide them with better fuel efficiency in the future.

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Toyota Venza was primarily developed for the North American market. The intent was to appeal the customers with a bold taste, interest in innovative design, desire to possess a luxurious car keeping the versatility intact. Toyota Motor Sales made an announcement today stating that the new Toyota Venza will be featured in the 2012 New York Auto Show as a part of the Toyota display.

The Toyota Venza is versatile vehicle versatility. It is a rare combination of sleek design and SUV flexibility.  The exterior is of excellent quality, interior styling is state of the art and the entertainment system installed in the car is one of the best in business.  Entune multi-media system makes this brand new car a must have one for the music lovers.

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There are some car brands that are known for launching some of the best luxury cars in the market and brands like Lexus really steal the show with some of the best cars that they have under their brand. Lexus has now unveiled the new 2013 Lexus RX which will have better upgraded features and appearances to impress consumers all over the world. The company feels that the new appearance of the car will definitely win many hearts and they are sure that the performance of the car is better than the previous model in the market.

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Lexus has gained a good repute as luxury automaker and now it is moving towards its net target which is a marketing campaign for its most predictable 2013 Lexus GS Sport Sedan. This Sport Sedan reached in showrooms this week and it’s a complete blend of performance, design, technology, comfort and luxury.

Commercials of this multi-faceted marketing campaign highlight the concept “There is no Going Back” that means rules of industry are difficult to change and once you go out of the way and rewrite rules it is difficult to go back.

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Social networking is growing all over the world and one of the top luxury car brand Lexus has decided to go for the new technology that can help them to promote their new products. Although, Facebook is still working on the launch of Timeline. Lexus has decided to launch their new app that is based on the timeline concept that Facebook is trying to introduce shortly. The new app launched by Lexus will allow the company to get in touch with the consumers on a more personal level which will help them to make things better in the future. Lexus revealed that the app is known as Points of No Return and will focus on all new 2013 GS that will arrive in the stores in February 2012.

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Integrated marketing is really becoming popular all over the globe as various companies are now trying to merge together to market their services and products. Toyota is the latest of all the companies as the company has now decided to partner with Shazam to promote their new 2012 Camry. Toyota has now announced that consumers can now make use of Shazam mobile app to participate in the contest to win 2012 Camry. For this Toyota has also decided to show an ad which will be aired on NBC on Sunday, February 5 during the Super Bowl event.

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Lexus recently got a lot of news coverage for the new Hybrid Concept car that they unveiled at the North American International Auto Show. However, in their recent announcement, Lexus decided to announce the new MSRP for the 2013 LX 570 which is yet another luxury utility vehicle that the company has decided to release in February 2012. Lexus has already commented on the new car that they are going to launch in the market that the all new LX 570 will have bold design along with cutting edge technology. It will also have luxurious interiors and great off road features that drivers and passengers can make use of.

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Toyota has been making some of the best cars for consumers who are really conscious about their cars and they recently made an announcement about the launch of their new advanced plug in hybrid concept that they will be displaying at the 2012 North American International Auto Show that will begin in Detroit. Toyota has announced that the new NS4 car will definitely impress the customers who are looking for futuristic cars that can make difference to their driving experience and have better connectivity features.